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Here's How to Sell In-Ear Monitors in Music Retail Shops

Customers are aware of in-ear monitors but always assume that they are only for top-touring pro acts; the standard line being “I’ll get them some day.” And MI sales professionals didn’t have a simple process to follow. That’s why we wrote this article.

This article is Authorized by the In-Ear Monitor International Trade Organziation

The In-Ear Monitor International Trade Organization publishes unbiased educational articles about the use and benefits of in-ear monitors.

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February 8, 2020

IEMITO recently collaborated with The Music & Sound Retailer to byline a piece on the benefits of IEMs and on how to sell them in the MI channel.

The piece is a complete script that any sales professional can follow. And while there has been strong year over year growth in the category, we believe that there is still tremendous opportunity to increase sales and to keep your customers engaged.

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Read the full article here:

IN-EARS SHOULD BE SOLD WITH EVERY INSTRUMENT PURCHASE

And for supplemental information, read:

WHY EVERY MI RETAILER SHOULD DOUBLE THEIR STOCK OF PERSONAL MONITORING SYSTEMS

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Special thanks to the Music & Sound Retailer team for allowing IEMITO the opportunity to share this information.

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